Video is the most powerful marketing, advertising and training tool ever deployed. It’s undeniable.
If you’re an owner or manager struggling internally with whether video will deliver a return on the production investment, it’s undeniable. If you’re a staffer in marketing, HR or training departments trying to justify and convince management it’s worth the investment, just forward this post to them.
Let’s look at the measurables:
Fact #1: Video consumption has risen 100%, year after year.
Fact #2: Proven to boost conversions by as much as 22%.
Fact #3: It makes people 64% more likely to buy.
Fact #4: Boosted inquiries in major industries by as much as 400%.
Fact #5: Use and desired by 87% of online marketers.
Fact #6: Proven to increase purchase intent by 97%.
Fact #7: Proven to increase brand awareness by 139%.
Fact #8: Makes up 39% of all online ad spending.
At MEGCOMM we specialize in producing high-performing videos that deliver an ROI in sales/advertising & marketing, training & orientation and speaker support.
We’d enjoy discussing how effective storytelling via video can benefit your organization. We can carry the ball from needs analysis to script to production, motion graphics and editing and delivery in any formats or on any platforms that are most effective for you.
Lets have a chat or meet for coffee and discuss how effective professional video can work for you. Call my cell at 570-510-9092 or email firstname.lastname@example.org for a FREE consultation. In the mean time, check out our website MEGCOMM FILMS.
Over the next few months we will be featuring some of our favorite projects in 30 years at MEGCOMM. Many will be the old square-looking format 4×3 in standard definition and will look dated in terms of picture quality when compared to our digital cinema cameras today. Our first is a Toto™ Toilet TV spot for Eastern Pennsylvania Supply Company (EPSCO), produced in collaboration with Mojave Creative of Mountaintop, PA.
One of the best cases I can make for MEGCOMM that sets our studio apart from the rest is accurate identification of a client’s true need. For example, and this is a pretty silly example but perhaps it’s just simple enough for all to understand regardless of age, social or corporate or educational status, we know that a person who goes into a hardware store to purchase a drill doesn’t need a drill. They need a hole. The drill is merely the tool that delivers when used properly.